![]() ![]() As a point of reference, the lounges are most similar to the flagship lounges of top carriers like Virgin and British Airways in Heathrow, which have similar amenities such as spas, showers and three meal a day hot food service. One of the chief appeals is that everything is complimentary, from the mini-spa treatments in Miami to the special wine collection in San Francisco to the meeting rooms, showers, food, fast wifi and drink. Normally Platinum and Centurion cardholders get run of the place for free, with up to two guests, while other Amex cardholders can pay a $50 entry fee, which may still be well worth it given that dinner and drinks at better airport eateries will easily set you back that much (the $50 fee is per person, no guests, and each person must individually be an American Express card holder of some sort). ![]() I visited the Las Vegas Centurion lounge, which was the very fist and is the archetype for the “chain,” as a guest of American Express. Also, domestic airline lounges have been reducing services across the board, and charging for premium drinks and in some cases food, while they are generally more crowded than ever. This is very significant for several reasons, not the least of which is that as a demographic, Amex Centurion and Platinum cardholders travel a lot. The card and travel service provider is no longer relying solely on its decreasing airline lounge partners (chiefly Delta) to provide airport sanctuary for high-end cardholders. Now I have actually taken the product for a spin. Last year in my recap of 2014 in Aviation, I noted the rollout of private label lounges by American Express as a significant development for the frequent business or leisure traveler. ![]()
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